Privacy Policy

This Privacy Policy applies to Backline's websites and mobile applications and describes how we treat personal information we collect both online and offline. This Privacy Policy is designed to explain how we collect, use, and protect your personal information. How it applies to you depends on how you interact with us.

1. If you create an account or use our venue services, we use the information you provide to fulfill our contractual obligations and deliver the requested service. Where permitted, we may also send you updates about venues and features that may interest you.
2. If you browse our websites, we use cookies to enhance your experience and improve site functionality.

What Information We Have & Where We Get It

WE COLLECT INFORMATION FROM AND ABOUT YOU

WE COLLECT INFORMATION IN DIFFERENT WAYS

• We collect information directly from you. For example, if you create an account, claim a venue, or register for our services.
• We collect information from you passively. We use tracking tools like browser cookies and web beacons. We also collect information from our apps.
• We get information about you from third parties. For example, if you use a social media feature within our website or apps or post to a social media platform, the social media site will give us some information about you.

How We Use Your Information & Why

WE USE INFORMATION AS DISCLOSED AND DESCRIBED HERE

• We use information to provide you with products and services. We use your information to process transactions, manage venue listings, and provide customer support.
• We use information to respond to your requests or questions. For example, we might use your information to confirm your venue claim or respond to support requests.
• We use information to improve our products and services. We may use your information to customize your experience with us. This could include displaying content based upon your preferences.
• We use information for security and fraud prevention. We use your information to detect fraudulent activity, enforce policies, and comply with legal obligations.
• We use information for marketing purposes. We may use your information to send you promotions, venue recommendations, newsletters, and targeted advertising about our services.

We keep your information as long as it is necessary or relevant for our business. We also keep information to resolve disputes, enforce our agreements and otherwise required by law.

Who We Share Your Data With & Why

WE MAY SHARE INFORMATION WITH THIRD PARTIES

• We will share information with third parties who perform services on our behalf. For example, we share information with vendors who help us manage our IT infrastructure or process payments. These third parties are contractually required to protect your data and use it only for authorized purposes.
• We will share information with our business partners. This includes venue owners, event organizers, or other partners who may use your information as described in their privacy policies.
• We may share information if we think we have to in order to comply with the law or to protect ourselves. For example, we will share information to respond to a court order or subpoena.
• We may share information with any successor to all or part of our business. For example, if part of our business is sold, we may give our customer list as part of that transaction.

Your Choices & Rights

YOU HAVE CERTAIN CHOICES ABOUT HOW WE USE YOUR INFORMATION

• You can opt out of receiving our marketing emails. To stop receiving our promotional emails, follow the instructions in any marketing email you get from us. You can also change your preferences in your account.
• You can modify information you have given us. To correct or delete information or update account settings, log into your account and follow the instructions.
• You can control cookies and tracking tools. Your browser may give you the ability to control cookies. How you do so depends on the type of cookie.
• You can control tools on your mobile devices. For example, you can turn off the GPS locator or push notifications on your device.

YOUR PRIVACY RIGHTS

Additional Privacy Rights. Depending on where you live, you may have specific rights around your personal information:

• Disclosure. You have the right to request a report showing the personal information collected, shared, and sold about you.
• Deletion. You have the right to request that we delete any personal information collected from or about you.
• Correction. You have the right to request that we correct inaccurate personal information collected from or about you.
• Opt-Out of Sale/Processing. You have the right to opt out of the sale of your personal information. You also have the right to opt out of the processing of your data for targeted advertising or profiling purposes.
• Non-Discrimination. We shall not discriminate against you based on your exercise of any of the above rights.

You may submit a request to exercise any of the above rights by emailing your request to privacy@backlineapp.com. Please be sure to include your full name, email address, and which type of request you are making in your email correspondence.

Personal Information We Collect

Data Retention and Deletion

How long we retain personal data will vary depending on the products or services we provide and our legal obligations under applicable laws. Our retention periods are generally informed by: 1) Is this information necessary to provide the product or service? 2) What consent have you provided around our use of this information? and 3) What statutory, contractual, or other legal obligations do we have to retain this information?

Sources of Data

• Self-disclosed (e.g. Information provided when interacting with our products and services)
• Business partners (e.g. Analytics companies, venue partners, etc.)
• Data brokers (e.g. Marketing companies, advertising partners, etc.)
• Technical service providers (e.g. Cloud service providers)

Children's Privacy

Our sites and apps are meant for adults. We do not knowingly collect personal information from children under 16. If you are a parent or legal guardian and think your child under 16 has given us information, you can email us at privacy@backlineapp.com. Please mark your inquiries "Children's Information Inquiry."

Security

We use standard security measures to protect your information. The standard security measures we use will depend on the type of information collected. However, the Internet is not 100% secure. We cannot promise that your use of our sites will be completely safe. If you think that an unauthorized account has been created using your name, contact us at the address below.

International Data Transfers

We store information both in and outside of the United States. If you live outside of the United States, you understand and agree that we may transfer your information to the United States. This site is subject to United States laws, which may not afford the same level of protection of those in your country.

Third-Party Links

We may link to third party sites or services we don't control. If you click on one of those links, you will be taken to websites we do not control. This policy does not apply to the privacy practices of those websites. Read the privacy policy of other websites carefully. We are not responsible for these third-party sites.

Governing Law & Dispute Resolution

This Privacy Policy is governed by the laws of the State of Indiana, USA. Any disputes arising from this Privacy Policy will be resolved in Indiana courts unless otherwise required by law.

Policy Updates

We may update this Privacy Policy periodically. If material changes occur, we will notify users via email (if applicable), and update the effective date on our website.

Contact Us

If you have any questions about this Policy or other privacy concerns, you can email us at privacy@backlineapp.com. Please do not include your credit card number or other sensitive information in your email.

You can also write us at: